Hipco rapper Christoph’s public image and his brand (yes, I divide the two into different distinct elements) have been taking quite a beating and it is all his own fault. You see, he has seemingly been working tirelessly to become known for being a less than pristine character.

Let that sink in as you enjoy the irony of many people accusing him of being a rather lazy artist and I too am of that opinion.

And I formed that opinion when I said he should have been more hardworking following his breakup with Blogger Benita Urey. You see, Benita Urey had given him the type of support which none of his Ex’s around here could give him. And the breakup bought him our sympathies.

He should have been releasing love songs centred around the experiences he had dating her and the animus that brought him from his fellow men.

Christoph could also have sung or rapped about the heartbreak he was enduring. He had the material to put out a large body of work but since he got that boon of attention, he simply kept mute.

We saw him fronting and trying to put up appearances, acting like he had everything in order as if we didn’t know it was only logical and understandable for him to be a wreck.

But you see, be that as it may have been, Christoph had already poisoned his own well with the way he had acted while he was the toast of the town as he was displayed and draped on Benita’s arm. Atleast she was consistent with his bullshit.

The stories are told of how much spite Christoph would pour on the heads of Liberian media. While he was with his girl. Beyond that, he was also nasty to his fans and followers who out of care and concern for him, would call him out for his mistakes and laziness.

He would also fight with bloggers who serve tea such as AB Lincoln of ‘Lincoln’s Voice Blog‘ who brings along (proof) of his misdemeanours.

And now that he actually needs the media to help him revamp his career, Christoph The Change is left all alone and humiliated and he has no one to turn to because he has insisted on surrounding himself with people of no value.

So, now he would be well advised to actually hire PR specialists who can help him revamp his public image and brand.

Christoph, after returning from Ghana, March 12, 2021.

And I would go as far as to advise him to get his ex Benita Urey onboard. He needs to pay for it after all and she can actually help him relaunch his career with just a little bit of the Benita Urey stimulus package.

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