Music publicists are essentially your ‘press’ agents. Just as your booking agent secures you live performance opportunities, your ‘press agent’ handles all your press and media-related issues.
They are responsible for pitching news items and stories to media outlets such as blogs, magazines, online radio, newspapers, and television; both online and offline to earn more awareness for the artist.
Today in a long post, Trapco king Bucky Raw hired Wortee Yallay as his official publicist; urging fans and followers to reach him for any information concerning him.
Bucky Raw wrote:
Over the years I have gotten to understand that talent is not enough. As an artist you must have an effective and result oriented team, against this back drop, I have decided to put the pieces to the puzzle by incorporating and working with a lot of people that has the expertise and technical know how. It’s not easy being an artist and having to deal with all the extra engagements and activities. Therefore I’m sure by now everyone knows who my manager is, but for the past few weeks I have been working with Dalor War as my Publicist. He has been the one handling all my social media and updating my fans and supporters with information concerning Me, my tour and my upcoming releases. So at this point, I would like to make this known that Dalor War has been [hired] as my publicist..You can reach out to him for any Public Relation information concerning me. Thanks so much for the love and support.. #Buckynation All Day. YOU HEAR ME EHNN!!